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Channel: Comments on: Will It Blend Social Media Campaign has B2B Power
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By: Tim Katt

I’m curious if you think this campaign was so successful because it is both a B2B and B2C product. I read your post on example of B2B Video Marketing, but I also read the Viral Video is not a B2B...

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By: Jeff Cohen

The Will it Blend campaign was a B2C campaign highlighting a consumer grade blender. It helped drive B2B sales because of familiarity of the videos. It helped with brand recognition and gave the sales...

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By: 10 Reasons Why B2B Companies Are Failing With Social Media | Social Media...

[...] 7. Failure To Make The Boring Exciting Your business is exciting. I don’t care what you do, someone in the world thinks it is important and awesome. Brainstorm with your team about some of the...

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